LEGO® House gets ready to celebrate

a bricktastic Fall and Festive Holiday Season

28.8.2025 11:40:26 CEST | LEGO House | Press release

Seasonal builds, playful activities, and the grand opening of LEGO® Masters Academy headline a packed second half of 2025 at the Home of the Brick™.

Billund, Denmark – 28 August 2025: LEGO® House is set for an exciting second half of 2025, filled with creative experiences from hands-on building missions, and seasonal surprises to cozy holiday traditions. Many of these are available only at the Home of the Brick™, making it the perfect time to visit Billund.

A Record-Breaking Summer

The second half of the year kicks off after a milestone July and August, with LEGO House welcoming its highest-ever number of guests and tickets sold in each month. July 2025 alone saw a 7 percent increase compared to the same month last year. This strong performance also cascaded into new records across its restaurants: MINI CHEF served more meals in July than in any previous month since opening, while BRICKACCINO celebrated its busiest day ever. Together, the results reinforce LEGO House’s status as a world-class destination for play and hospitality.

“It has been fantastic to see so many families and fans from around the world enjoying LEGO House this summer,” says Kathrine Kirk Muff, Managing Director of LEGO House. “As we move into autumn and winter, we’re especially excited to welcome Danish guests back. It’s a season made for family bonding - a chance to enjoy time together, celebrate our roots, and experience the heritage of LEGO play here in Billund.”

LEGO® Masters Academy Opens 17 September

Next month sees the grand opening of the LEGO® Masters Academy on 17 September, a first-of-its-kind experience where aspiring builders of all ages can join progressive builder sessions across multiple levels and learn hands-on techniques from real LEGO Masters and Play Agents. It's an immersive creative experience where future brick stars take their skills to the next level, and a must-do experience for LEGO fans visiting Billund.

“This summer has been record-breaking for LEGO House, with more guests than ever before enjoying the unique experiences we offer,” adds Kathrine Kirk Muff. “We’re excited to build on that momentum with the opening of LEGO Masters Academy in September, a brand-new experience that invites guests to learn new building skills and spark their creativity while having tons of fun! And with seasonal highlights like Halloween, the Holiday Season, and Build to Give all coming up, there’s never been a better time to visit the Home of the Brick.”

Seasonal Highlights at LEGO House

Pumpkins will fill the Experience Zones and glowing lights will cover LEGO House, adding a festive autumn touch indoors. Kids can go on a ghost hunt in World Explorer, build trophies in the Creative Lab, and take part in Halloween-themed building activities throughout the house, with a special Halloween Night Event on 31 October. Guests who come dressed in costume receive a small surprise, grown-ups included.

Holiday hygge returns with indoor seasonal builds, a brand-new Holiday Hunt, and warm, festive lighting that transforms LEGO House into a cozy winter wonderland. Families can also take part in the Build to Give mission, where every LEGO heart built leads to a donated LEGO set for a child in need of play.

New and Ongoing Activations:

• Masterpiece Gallery 2025–2026 update opens 26 September – Last chance to see the current gallery exhibition, including Donny Chen’s Golden Dragon, Takuya Fukugawa’s Phoenix, and more, is September 22
• Mini Model Master Builder Winners Exhibition (Sep–Dec)
• LEGO Fabuland Tribute in the History Collection
• New LEGO Retail Offerings launching this fall at the LEGO Store in LEGO House store.
• Last Call for MINI CHEF – the restaurant closes 27 October for renovations; More details below.

Ticketing Offers

Make your holiday visit even more magical with the LEGO House x LEGOLAND® Billund Combi Ticket, offering entry to both attractions. Guests can also book the Ultimate LEGO Holiday Package, which combines LEGO House tickets with themed overnight stays at Hotel LEGOLAND®.

MINI CHEF Renovation

From 27 October 2025 to end of March 2026, MINI CHEF will be temporarily closed for behind-the-scenes renovations. During this period, guests can look forward to a new pop-up food experience with Pick-a-Bowl by MINI CHEF:

• A fresh and flavorful bowl concept inspired by global cuisines, offering both warm and cold options.
• Plenty of plant-based choices and family-friendly options, designed for both adults and children.
• Exclusive kids’ bowls featuring collectible MINI CHEF minifigure torsos, available only during the renovation period.

  In addition:

  • BRICKACCINO café will expand its menu with freshly prepared hot and cold food including sandwiches, snacks, as well as barista coffee, and home-made drinks.

No matter the season, there’s always something new to discover - Only at LEGO House.
For more information, please visit LEGOHouse.com.