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Home of the Brick
LEGO House is the ultimate hands-on LEGO experience in Billund, the hometown of the LEGO brick. Filled with 25 million LEGO bricks, inspiring play zones, and one-of-a-kind experiences, it invites builders of all ages to explore creativity, imagination, and Learning through Play.
EXPLORE EXPERIENCES
Part of the LEGO Group
In LEGO House we share our overall mission with the LEGO Group – to inspire and develop the builders of tomorrow. It demonstrates our shared heritage and is the guiding star for everything we do.
The LEGO eco system includes: The LEGO Group LEGO Ventures LEGO Education LEGO Foundation
Why LEGO House exists
LEGO House was created to celebrate the creativity, curiosity, and imagination at the heart of the LEGO idea. Located in Billund - the hometown of the LEGO brick - it is a place where children and adults can explore Learning through Play through hands-on experiences and millions of LEGO bricks.
Explore the Experience Zones
Every Experience Zone in LEGO House is designed to spark new skills through play. As you build, explore, and experiment, you develop creativity, confidence, and curiosity.
Red Zone
Create stories and bring your imagination to life through playful building experiences.
Blue Zone
Experiment, solve challenges, and test your ideas through hands-on problem-solving.
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Green Zone
Build characters, worlds, and shared stories that bring social play to life.
Yellow Zone
Express yourself through color, creativity, and playful self-discovery.
Learning through Play is at the heart of LEGO House.
LEGO House is the hands-on, creative heart of the Ultimate LEGO Destination. A place where guests build, explore, and experience the LEGO brick in the town where it was born.
Here, play is how guests explore ideas, solve problems, express themselves, build confidence, and connect with others. Across the Experience Zones, every activity is designed to show how creativity and learning come to life through the LEGO brick.
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Built like a LEGO brick brought to life.
Designed by Bjarke Ingels Group, LEGO House is built like 21 giant LEGO bricks stacked on top of one another. The facade is covered with tiles inspired by classic 2x4 LEGO bricks, with playful and quirky details to discover around every corner - for both small and grown-up children.
Awards and recognition
LEGO House has received international recognition for its architecture, design, and playful approach to learning and experience
World's coolest places for kids LEGO House has joined destinations from all over the world on the list of coolest kids' places. Each nomination has been evaluated on several factors including quality, originality, sustainability and accessibility.
2 out of 3 stars LEGO House has been awarded two stars in the green Michelin Guide 2019. “LEGO House is an experience not to be missed (...) A five-zone playground that invites children to use their creativity and ingenuity with their parents".
Winner in the category "Best use of Digital Technology" The digital technology is designed to go seamlessly hand in hand with the physical play and incorporates the story of the main hero: The LEGO brick.
For a positive local impact This award is given to recognise outstanding architecture, planning and design in the built environment. We received the prize as a recognition of our value and positive contribution to the local community.
Category “Civic, Culture & Transport” The INSIDE awards are recognized by designers, architects and clients alike. LEGO House together with BIG-Bjarke Ingels Group LEGO House won in the category of “Civic, Culture & Transport”.
Winner in the category "Environment" The award is a recognition of the ability to combine a valuable layer of narrative, technology and facilitation, which together creates a unique and innovative environment for the visitors.
Winner in the category "Brand Center" The TEA Committee wrote: “All the activities are designed to foster learning through play and advance childhood development through immersion and engagement.”
Concepts - Plus-Architecture +Branding LEGO House is Popular Choice and Jury Award winner within the largest awards program, focused on celebrating the year’s best architecture and products.
Winner in the category "Feel Good" For achieving the criteria of providing “solutions that speak to people's feelings and senses and simply give a sublime experience”.
Visual Media Experience Award The award was given to the activity "Fish Designer" for achieving “content creation and delivery that moves beyond passive viewership by providing a more immersive and engaging entertainment experience”.