LEGO House exclusive product 2025

New LEGO® House Exclusive Product Is Taking Shape

Every year, LEGO® House introduces a new Exclusive Product – created in LEGO bricks and rooted in the hometown of the brick, where LEGO play began. Designed as a meaningful keepsake, the 2026 LEGO House Exclusive Product continues this tradition, celebrating creativity, curiosity and the place where the LEGO brick itself was invented. 

The full reveal is coming on February 19, 2026. Until then, we invite you to be part of the journey. 

The set will be available in the LEGO House LEGO Store from 1 March, 2026. 

More details will be revealed soon. 

Until then, stay tuned to @LEGOHouse on social media. 

Exclusive Events

Exclusive Launch Events

Be There When the Story Unfolds

February 27 & 28

Sold out 

Join us for either of two after-hours Launch Events at LEGO House, where you’ll get a world-first introduction to the 2026 LEGO House Exclusive Product. 

These special evenings are designed for fans who want to go behind the scenes – to hear the story, meet the people behind the product and take home the Exclusive Product before it’s available in store. 

 

Buy ticket
Meet the Designers – Signing Sessions

Meet the Designers Behind the Story

March 6, 13 & 20 at 2.30-4.30 pm CET  

Can’t make it to the Launch Events? You can still meet the designers behind the LEGO House 2026 Exclusive Product during dedicated signing sessions in LEGO Square. 

Hear the inspiration, ask questions and add a personal signature to your Exclusive set. 

No ticket required

 

 

The Ultimate LEGO® Destination 

LEGO House is the Home of the Brick™ – the creative heart of the ultimate LEGO destination and the gathering place for LEGO fans from all around the world. 

Billund is the only place in the world where the full LEGO story comes together; from creative play at LEGO House to new building skills at LEGO Masters Academy, from epic family adventures at LEGOLAND® Billund and Hotel LEGOLAND to the places where the LEGO Group was born and continues to evolve. 

During the launch period, selected accommodation packages make it easier to experience the full ultimate LEGO destination. 

The Ultimate LEGO Destination
Explore options