LEGO^® House Exclusive – a perfect fan souvenir

LEGO^® House is the Home of the Brick in Billund, Denmark, where it all started. A fantastic house containing 25 million LEGO bricks, striving to be the place for fans of all ages to discover the endless possibilities of play and learning offered by the LEGO brick. A visit to LEGO House must always be the ultimate fan experience, so guests should be able to take home a very special souvenir as a long-lasting keepsake.

That’s why we created the LEGO House Exclusive series – a series of special LEGO models available exclusively at the LEGO Store in LEGO House.

Every year, a new set is launched, celebrating iconic moments in the LEGO Group’s history – as brought to life in LEGO House.

2024: LEGO^® Building Systems (40505)

A tribute to the history of LEGO play, and a celebration of the System in Play platforms: LEGO system brick, LEGO DUPLO®, and LEGO Technic. Three individual systems that together tell the full story of the brand’s history through milestone moments from iconic products.

The set is available exclusively at the LEGO Store in LEGO House with a purchase limit of five sets per household.

LEGO House product - A Minifigure Tribute

2023: A Minifigure Tribute (40504)

The set pays tribute to the minifigure with the legendary ‘Captain Redbeard’ minifigure. The pirate captain has been recreated on a grand scale with stunning details that call for hours of building.

The set is available exclusively at the LEGO Store in LEGO House with a purchase limit of five sets per household.

2022: Dagny Holm – Master Builder (40503)

This set is a tribute to Chief Designer Dagny Holm – the first Master Builder in the LEGO Group’s history and niece of Ole Kirk Kristiansen, founder of the LEGO Group. The set includes six exclusive printed LEGO bricks, representing her career, which has influenced the LEGO history profoundly.

The set is available at the LEGO Store in LEGO House with a purchase limit of five sets per household.

2020: The Wooden Duck (40501)

This set pays tribute to the original LEGO wooden duck, which was one of the very first toys produced by the LEGO Group in the 1930s. At the same time, The Wooden Duck is also the first set in the LEGO House Exclusive series that celebrates historic moments of the LEGO Group’s history.

Interpretations of the LEGO Wooden Duck made with LEGO bricks are situated in multiple places around LEGO House. That’s why it was seen fit to start the series with this iconic model.

The set is available at the LEGO Store in LEGO House with a purchase limit of five sets per household.

2017: LEGO House Architecture (21037)

What happens when you commission one of the world’s leading architects to build a house for the LEGO concept? The answer is LEGO House – a house designed by Danish architect Bjarke Ingels and his studio BIG.

Giant LEGO bricks stacked and colored to match the exhibitions inside the house. At the top of the building rests the ‘keystone brick’, the last LEGO brick to be placed before the build can be displayed. In LEGO scale as well as in true scale.

The set is available at the LEGO Store in LEGO House with a purchase limit of five sets per household.

Want to learn more?

Where to buy the products?

The LEGO House Exclusive series is only available in the LEGO store in LEGO House. Learn more about the store, where you will also find other unique experiences and all the latest LEGO sets.

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Get the ultimate LEGO experience

Buy your ticket to LEGO House already now online to be guaranteed your spot among millions of LEGO bricks. Children 0-2 years are free of charge.

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LEGO® House Exclusive – a perfect fan souvenir

2024: LEGO® Building Systems (40505)