LEGO House - Home of the Brick
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About LEGO® House

Home of the Brick

LEGO® House, "Home of the Brick", is the ultimate experience centre in Billund - the hometown of the LEGO brick. 12,000 m2 large and filled with 25 million LEGO bricks, LEGO waterfalls and giant animals and plants. The house offers experiences for children and adults of all ages, who want to develop creatively and explore the endless possibilities for Learning through Play through the LEGO brick.

Part of the LEGO Group

In LEGO House we share our overall mission with the LEGO Group – to inspire and develop the builders of tomorrow. It demonstrates our shared heritage and is the guiding star for everything we do.

The LEGO eco system includes:
The LEGO Group
LEGO Ventures
LEGO Education
LEGO Foundation

Learning through play

LEGO fans of all ages play and have fun. They experiment, challenge, test boundaries, make mistakes and try again. They learn.

When children and adults of all ages play in LEGO House it is primarily to have fun and explore the endless possibilities of the LEGO brick. However, as you play you also learn a great deal. Research shows, that play is one of the best ways to develop the brain and acquire the necessary life skills such as collaboration, creativity and problem solving. In that way fun, play and learning are closely connected in LEGO House.

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Learning through play LEGO House

There are a number of skills you develop in LEGO House depending on which color zone you play in. The Yellow Zone is where you can really express yourself with bricks, which develops emotional skills. In the Blue Zone, you work with your cognitive skills by solving problems and handle challenges. The figures, universes and the stories in the Green Zone stimulate your social skills and your creative skills are put to work in the Red Zone, where you can build creatively on a big scale with bricks. Finally, your physical skills are developed – both when you are building and when you investigate the exciting outdoor spaces. Overall a tour around LEGO House stimulates your brain development whilst you are having fun.

The architecture

Bjarke Ingels Group was responsible for the construction of LEGO House, so it is also an experience itself to visit and enjoy the beautiful and imaginative architecture. The house is built like 21 giant LEGO bricks that balance one each other, and the facade is covered with tiles that look like classic 2x4 LEGO bricks. There are plenty of quirky details to discover around the house for both small and grown up children.

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Awards

LEGO House is built on careful consideration and thorough work. And that's why we're also proud to have received numerous nominations and awards recognizing just that. Here you can see a list and read more about the prices we have received.

  • World's coolest places for kids
    LEGO House has joined destinations from all over the world on the list of coolest kids' places. Each nomination has been evaluated on several factors including quality, originality, sustainability and accessibility.

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  • 2 out of 3 stars
    LEGO House has been awarded two stars in the green Michelin Guide 2019. “LEGO House is an experience not to be missed (...) A five-zone playground that invites children to use their creativity and ingenuity with their parents".

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  • Winner in the category "Best use of Digital Technology"
    The digital technology is designed to go seamlessly hand in hand with the physical play and incorporates the story of the main hero: The LEGO brick.

  • For a positive local impact
    This award is given to recognise outstanding architecture, planning and design in the built environment. We received the prize as a recognition of our value and positive contribution to the local community.

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  • Category “Civic, Culture & Transport”
    The INSIDE awards are recognized by designers, architects and clients alike. LEGO House together with BIG-Bjarke Ingels Group LEGO House won in the category of “Civic, Culture & Transport”.

  • Winner in the category "Environment"
    The award is a recognition of the ability to combine a valuable layer of narrative, technology and facilitation, which together creates a unique and innovative environment for the visitors.

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  • Winner in the category "Brand Center"
    The TEA Committee wrote: “All the activities are designed to foster learning through play and advance childhood development through immersion and engagement.”

  • Prizes in two categories
    The documentary "LEGO House - Home of the Brick" won a gold within Web Documentaries and a silver in the Lifestyle, Art, Music & Culture category.

    See the documentary here and read about the award here.

  • Concepts - Plus-Architecture +Branding
    LEGO House is Popular Choice and Jury Award winner within the largest awards program, focused on celebrating the year’s best architecture and products.

  • Winner in the category "Feel Good"
    For achieving the criteria of providing “solutions that speak to people's feelings and senses and simply give a sublime experience”.

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  • Visual Media Experience Award
    The award was given to the activity "Fish Designer" for achieving “content creation and delivery that moves beyond passive viewership by providing a more immersive and engaging entertainment experience”.

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